Showing posts with label High Falls. Show all posts
Showing posts with label High Falls. Show all posts

Saturday, June 23, 2007

Beerjanglin' Presents: Beer Nuggets

As long as we're on the subject of the sad demise of regional macros...

We visited Saratoga Spa State Park today for a bit of bike riding. It has been a very pleasant, if not overly warm, day, and we had a fine time. Afterward, we were able to sneak in a couple of pints at Olde Saratoga while faithful companion hit the mall. They put on a fresh keg of White Hawk IPA while we were there, and it was truly fantastic. The piney smell of the hops was very present, and it just seemed to explode with a pleasing bitterness on the tongue. Whoo! We'll say it again: this is one of the most underrated beers out there.

Anyway, while in the tasting room, we happened to strike up a conversation with someone who'll we will call an industry insider with a strong knowledge of New York State beers. Here is some of what we learned and/or discussed:

  • Genny Cream is an underrated beer, and the Genny "screamers" myth has been scientifically disproven. And that is a scientific fact! It is very similar in composition to the long lamented Genesee 12 Horse Ale and is thought of by some in the know as "the micro of the macros". Look no further than Clark's Ale House for proof of this. We make a solemn vow, here and now, to drink more Genny Cream.
  • Corona is a terrible beer.
  • High Falls does a ton of contract brewing for Sam Adams, as in almost a third of all Sam Adams' beer. At least for now.
  • Genesee Red and it's first cousin, Michael O'Shea's Irish Amber have, sadly, been discontinued due to lack of strong sales. Which were, in turn, probably due to lack of strong marketing.
  • High Falls is the second largest brewer in NYS, while Saranac is third. The gap between them, however, is cavernous. Saranac does barely half the volume that High Falls does.
  • The J. W. Dundee line is pretty solid and should sell better than it does. With the exception, perhaps, of Honey Brown.
  • There is no good reason for the state of the Greater Capital Region beer scene. The bar scene is quite healthy, thanks. Now, how 'bout some better beer in those bars, people?

Wednesday, June 14, 2006

High Falls Brewing








Category: Macro
Location: Rochester, New York
web site: www.highfalls.com



Brewing at the site of the present day High Falls Brewing Company in Rochester, New York dates back to the 1850's, when it was home to the Rau & Reisky Brewery, as well as a first class saloon. It was first known as Genesee as far back as 1878 and there was continuous brewing on site until Prohibition forced a cessation of operations in 1920. One of those who lost his job as a result of this most ignorant and small minded of all Constitutional Amendments was Louis Wehle, who had been the company's superintendent. We share this information because we feel that it may be of at least of mild interest to some, should they manage to stay with the story. Probably not, though.

Louis Wehle had brewing in his blood. His father had been a brewer, as had his father before him. He even attended the National Brewers Academy in New York City before taking a job at the brewery. When Prohibition shut things down, he became a baker and a grocer, eventually founding a grocery chain which he sold for $1.3 Million in 1929. Following the end of Prohibition, Wehle re-entered the family business using the proceeds of that sale to found the Genesee Brewing Company in 1932. Successful from the start, Genesee continued to grow in the years following WWII, and buoyed, no doubt, by the introduction of Genesee Cream Ale in 1960, was among the nation's 30 largest brewers in the mid 1960's. Despite a marked drop in production (from a high of 4 million barrels in the late 1970's to just 2.2 million 15 years later), Genesee was the 7th largest brewer in the country by 1990.

The 1990's saw the launch of two new lines for Genesee. Michael Shea's Irish Amber and Black & Tan were remarkably unremarkable and shall not soon be spoken of again in this space, but JW Dundee's Honey Brown Lager was an immediate success locally, and even more so on a broader regional- perhaps even national - level. The name came from a combination of the intials of Louis Wehle's son, John, by now chairman of the brewery, and the source of the honey used in making the beer, Martin's Farm in nearby Dundee, New York. The modest success of this new line, however, did little to help the brewery's overall bottom line, and Genesee's struggles continued. In August of 1999 Pabst made an offer for all of the brewery's brands. The Wehle family felt loyalty to Rochester and, correctly fearing that local jobs would be lost when Pabst relocated brewing operations, rejected the offer. In 2000, an investment group led by the brewery's management took over operations and the company's name was changed to High Falls Brewing Company.

That gob may have been a bit long winded, but here are the important things to know:

Genny still makes beer that is every bit as good as Bud and Miller, no matter what the born on date, or how much less filling it may be. We respect people who drink beer because it tastes good and they enjoy it, not because they laugh at the commercials, don't feel full, are in the awful habit of always buying the same thing, or because more than half of the country drinks the souless, pale yellow substance.


Speaking of beer that tastes good, JW Dundee's is now making a variety of pretty fine brews. As our main man, Lew Bryson, says:

New beers are out under the Dundee label: reports are that they are Saranac-like in character. Hope to hear more...Whoa! I've had 'em, and they're at least Saranac-like. The Dundee Pale Bock rocks, the IPA is rippingly bitter. Expect great things in the future.
Full disclosure: while Mr. Bryson is indeed our favorite writer of all things beverage, we do not know him. Were we to know him, he would probably not like us. But dammit, do we respect him!

Dundee's offers four seasonal variety packs - that's one for each season! These represent an excellent value (approx. $9.99 for a 12 pack). Variety packs include three each of their American Pale Ale(very good, nicely hoppy), American Amber Lager (decent, we'd take it over a Killian's any day), Honey Brown Lager (solid; the old standby - we'd probably tend to underrate it) and the corresponding seasonal beer. Spring is Pale Bock, Summer means Hefeweizen, Fall the IPA, and Winter brings with it their Festive Ale. The Pale Bock is excellent, a gold medal winner (German Maibock/Hellerbock - Category 28 - for those of you scoring at home) at the 2006 World Beer Cup Championship. Hard to find a better sixer for less than a buck a beer, we say. We have only sampled the Hefeweizen a couple of times so far. In fairness to us, it has been an unseasonably crappy summer. Solid beer, if a bit disappointing. We must admit that, so far at least, we enjoy it a bit less than Saranac's Hefeweizen. It is not overly spiced or full of flavour. To be fair, it is labeled as JW Dundee's Hefewizen American Wheat Beer, which may or may not be a concession to truth in advertising. Still, we find it enjoyable, and a nice complement to it's packaging mates, which we are gaining new appreciation for even as we type. The IPA is highly anticipated in these quarters, as is the "Special Edition" Festive Ale, albeit to a slightly lesser degree. Overall, let us just say that JW Dundee has become a viable choice for craft beer fans, especially those like us who tend to support local and regional products when the opportunity presents itself. Get yo' bad self a seasonal craft today!


Editor's note: Let it be known to all that we are actually at least passing fans of Genny Cream. It's good. Does not every man fancy a Screamer now and then?




From the News That May Interest Only Us Category:
JW Dundee joins aluminum bottle crowd

High Falls Brewing Co. has begun to package JW Dundee’s Honey Brown lager and American Pale Ale in flashy 16-ounce aluminum bottles as a single-serve product for bars, restaurants, groceries and convenience stores.

“We’re looking at this as a way for people to sample the product,” said High Falls Chief Executive Officer Tom Hubbard. “These are just more ways for us to gain the momentum of the craft line of products that we are offering.”

Sources: Great Lakes Brewing News, The Internet, Our Vast Knowledge

Tuesday, June 13, 2006

More Than Half Empty

We guess that sentiment could be used to aptly describe the state of this blog lately. It was fast becoming another Toasted Blog?? No offense meant by that statement, of course, just sayin'. No excuses. Like Al Gore before us, we like to think we invented the 'blog. Sure, we had no idea what one was until about three years ago. And we never really did any blogging ourself, per se, other than the odd ten minutes here and there, but we did have a hand in a now defunct venture that helped to start the blogging revolution, and our opinions and perceptions are rarely fact based anyway. It's true, ask anyone. Were also not given to staying on topic for long. Suffice to say that it is time for another of our periodic overhauls. We've tried bitchy. We've experimented with gay and trashy, though it was just a faze. We've done periodic and random. We've been utterly dormant for months at time. We didn't often venture into the potential cyber-quicksand of feelings, but we may have visited there a time or twice. What say you we now attempt, at least for a spell to be a gathering place for fascinating tidbits on craft beers and the craft brewing scene? At least on a local and regional level. It will never work, you say? You are right, of course. But, if nothing else, maybe it will help keep all the good stuff we pick up from our beloved brewing publications straight for our own benefit. If nothing else, it ought to appeal to those who have been drinking, keep me on this dude's ever popular blogroll for a little longer, and ward off the bitterness for a bit. We know it won't appeal to everyone. After all, there will always exist the ignorant masses, the Bud drinkers, if you will. Or those who simply prefer the wholesome goodness that is a Genny Cream Ale. We might just talk a bit about Genny, though, and their fellow High Falls Brewing line,
JW Dundee's. For those who most enjor the cheap, inoffensive flavour of a can of Keystone Light we will be of little interest, but you can gloat about how much better your blog is. To each one's one. We are not here to judge. Well, we are judging, but it's mostly just the flavour of the beer. Mostly. Anyway, with a little luck and a little sticktoitiveness, we'll manage to stick with it through hefeweizen season and into pumpkin ale time!